Nutella - Parole 2023
Sincromie © 2023 | The Polar Pitch © 2023
Sincromie collaborated with Ogilvy Italia to create Nutella Parole, the digital campaign that celebrates the limited edition of the new Nutella jars, as part of a brand entertainment initiative linked to the collection. For this project, 3D animation is combined, with the support of The Polar Pitch®, 2D animation and live action, bringing label illustrations to life and creating animated microworlds that - like an immersive experience - could interact with the outside world.
Credits:
PRODUZIONE E POSTPRODUZIONE
Executive creative director – Antonio Soraci
Executive producer – Alessandro Di Bella
Creative director art, CGI lead – Roberto Miroddi
Project leader – Caterina Mittiga
Producer – Germano Cucinotta
3D lead – Adriano Tenore
3D animation – Kinopatia Studio, Adam Gatti
3D modelling – Luca De Felice
2D animation – Lorenzo Varisco, Paola Vassallo
Compositing – Giorgio Bolognesi
Color correction – Danilo Vittori
Motion graphics – Daniele Caporarello
2D support – Santi Savasta
Soundtrack e sound effects – Smider
LIVE ACTION
Director – Antonio Soraci
Assistant director – Saverio Tavano
DOP – Giuseppe Bonasia
Camera assistant – Fabio Vita
Set designer – Chiara Lucà trombetta
Production assistant – Giovanni Capone
Stylist – Valeria Macadino
Assistant producer – Cora Mazzullo
Actress – Carlotta Tripodi
Actor – Federico Pulvirenti, Costanzo Anderson
Make-up & hairstyle – Mariachiara Castellino,
Rossana Cambria,
Mariagrazia Taber,
Karyn Andronaco